This year, influencers are acting as consultants as creators make up more meaningful portions of marketing budgets. Here’s ...

Tune in as the brand's CMO, Tom Gargiulo, opens up his playbook on succeeding as a challenger brand, from how to build ...

The way brands communicate with consumers has evolved rapidly over the last decade. Traditional advertising alone is no ...

One thing brands can seriously underestimate is that Gen Z isn’t just watching, they’re responding. Comments, DMs, reposts, stitches. Even when people don’t engage, it all means something. Gen Z talks ...

Influencer marketing pioneer Ted Murphy launches COEY, an AI-first media company unveiled during CES 2026 to automate ...

The role of ASCI in enforcing guidelines is more relevant now than ever to ensure the protecting consumers in the age of ...

Rishi Jain’s rise did not happen overnight. With more than 10 years of experience in digital marketing, he understood early ...

Logie Inc. has released a new whitepaper showing how traditional creator selection drives ROI loss and how AI precision ...

The end goal is to create a marketing ecosystem that uses AI intelligently and where technology amplifies human insight ...

Broadcasters are increasingly integrating digital creators into TV, offering new platforms and opportunities as traditional ...

When you ditch the rigid annual plan and embrace an agile, full-funnel approach, you’re spending your budget where it will ...

During the riots of 2020, many of the agitators, who burned down cities and assaulted cops were shadowy Antifa types and anti ...