Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. When it comes to staying active, the biggest challenge often isn’t the workout ...

Motivation theory has evolved over time as limitations of each new theory have become salient, and new theories are proposed to improve upon the old ones. Since each theory makes sense on its own, it ...

Why do you do the things you do? Why did you brush your teeth this morning, go to work, or click on this post? And is it possible to change the way you behave? Motivation underlies all of our behavior ...

The previous post in my Ethics 2.0 column presented the scientific case that people have a capacity for ethical behavior. Under suitable circumstances people are quite capable and willing to conform ...

Judging from the panoply of motivational books, speeches, videos, and how-to guides, you'd think that psychology has the surefire answer that can explain the simple basis for our many complex ...