Marnus Moolman is a young aspiring automotive writer from South Africa. Currently studying to obtain a Bachelor's Degree in Accounting, he aims to pursue his lifetime dream of running his automotive ...
Sports cars have become more potent in recent decades thanks to larger engines and modern technology. Unfortunately, that meant that most sports cars had poor fuel economy figures. However, as the ...
Read about the latest sports tech news, innovations, ideas and products that impact players, fans and the sports industry at SportTechie.com. BRADENTON, Fla. — Gatorade is scheduled to start ...
“The court found that Gatorade provided sufficient evidence of industry-wide use of the term ‘sports fuel’ to describe nutritional products. Gatorade’s disclaimer of ‘The Sports Fuel Company’ from its ...
PepsiCo, Inc.'s wholly owned subsidiary The Gatorade Company is in no jeopardy of losing its registration or right to use its advertising slogan "Gatorade The Sports Fuel Company." An Illinois federal ...
Actively reporting, writing, and editing on automotive news and since 2021, Dave has brought his acerbic wit and love of European car culture to brands such as HotCars, CarBuzz,and TopSpeed.
The story of UnTapped begins in Vermont. Of course it does. UnTapped is a startup that proposes to package maple syrup in plaid-patterned packets as portable sports fuel. It is the joint brainchild of ...
SportFuel, a suburban Chicago nutrition consultant, is suing Gatorade, claiming the sports drink giant appropriated its name for a new branding campaign. Chicago-based Gatorade, a subsidiary of ...
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