Squishmallows are seemingly everywhere these days, but there are definitely some retailers that I’d shop at over others. That’s especially true when it comes to seasonal drops, like Easter or spring ...

The curated wonderland of cute and viral merchandise sells Sanrio collectibles, anime figures, plushies of all sizes, ...

There's nothing quite like a cute Pokémon plush to bring a smile to the face, is there? Well, this new range arriving in Japan's Pokémon Centers next week might just be the cutest of the bunch (thanks ...

Fans of all things cute have a new place to explore this holiday season. Kawaii Kingdom has officially opened its pop-up shop at Market City Shopping Center, offering shoppers an immersive world of ...

The adorable electric Pokémon Yamper is the newest member of the Pokémon franchise to join the Build-A-Bear Lineup of exclusive plushies. Build-A-Bear already has several adorable Poké-plushes, ...

Scouted selects products independently. If you purchase something from our posts, we may earn a small commission. It’s the era of Labubu, people, whether you like it or not. No, I’m not talking about ...

If you’re familiar with Japanese culture, you know that kawaii is the cultural celebration of all things cute and adorable. The bright, sweet, and innocent kawaii aesthetic has taken over in recent ...