Back in 2024, ADI and Snap One came together as one business under Resideo, and the combined organization continues to exemplify its mantra: “Even Better Together.” This consolidation was intended to ...

Driving customer value isn’t just about external focus. It also requires empowering our employees. When every employee is ...

Retailers are looking for ways to deliver value and build long standing relationships with customers, that goes beyond merely offering discounts. Customers are spending this festive season with value ...

In today’s hyper-connected world, passive customer engagement is no longer enough — businesses must proactively deliver timely, relevant value within customers’ existing digital journeys to truly ...

In today's rapidly evolving digital landscape, brands face an ever-growing challenge of effectively engaging their customers across multiple platforms and touchpoints. When customers have more options ...

In my last article, I discussed why a dedicated Customer Success (CS) department is essential for B2B service organizations, especially those in technology and SaaS. We covered the strategic role of ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Launch dates don’t build customer loyalty—outcomes do. Here's why CX leaders are shifting from velocity to impact. Across boardrooms and executive status meetings, there’s a familiar drumbeat: “Are we ...

Salesforce trades at an acceptable premium, and I expect value creation as GAAP operating margins rise on account of lower customer acquisition costs. Growth is slowing, with limited organic ...