Do you really know your customers? We’re all a service user, passenger, patient, tenant or customer of someone. We’ve traditionally defined customers as "people who pay money for goods or services," ...

Verizon Business Assistant is a GenAI-powered tool helping small businesses automate 24/7 customer interactions via text messaging. Verizon has introduced the Business Assistant, a generative ...

Great customer relationships don’t just happen—they’re built through trust, responsiveness and an ongoing commitment to making customers feel heard. The most successful brands go beyond transactional ...

Effective local internet marketing can amplify your business’s success by driving foot traffic and attracting online customers from your community. Local SEO is essential for businesses to optimize ...

Understanding and capitalizing on your unique value proposition is critical to attracting and retaining the right customers. Building mutually beneficial relationships with customers based on shared ...

Verizon uses generative AI to reduce the workload from its high volume of business-related calls. The AI can give agents prompts on how to handle issues and summarize calls with customers. This ...

Small businesses face a constant challenge: how to stand out and build lasting relationships with customers in a crowded digital landscape. The good news is, today’s digital tools offer more ...

This column is part of The First 90 Days, a series about how to make 2025 a year of breakout growth for your business. “Familiarity breeds contempt” does not apply in business. In fact, familiarity ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

You probably have heard of those special dates on the business calendar. Think National Fun at Work Day, Employee Appreciation Day, National Bike to Work Day, or even National Salesperson Day. While ...

Even though enterprises believe that consistently delivering positive customer interactions is very important to business success, nearly six in 10 industry leaders say their businesses aren’t very ...

TROY, Mich.--(BUSINESS WIRE)--Small business owners are less optimistic than they were a year ago and, as they accept a wider variety of payment methods such as debit and credit cards, digital wallets ...